英文网站优化技巧

1、网站优化基本技巧的英文介绍

1, page optimization, will be the major key words into the home, and must in the first paragraph of the article title and page appears, keyword frequency will affect your level, but not excessive heap thorough keyword, as search engines deal with the consequences after very serious. Home of the color and layout is very important, if not so large portals or special need, the proposed framework of the color page no more than three, the content should not be too complicated, will be the most important use of information can be revealed by the . Home page optimization should also pay attention to the first (header) bottom of the page (footer) of the optimization, as the navigation key, Links, etc. on these two locations, so customers have easy to use search engines to find sites like these here chain within the chain or name. Home of the link must be good, honestly do not appear broken links or dead links, so may affect the search engines determine the content, leading to problems with your site.
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2, page optimization refers to home visits by company, proct catalog, information, feedback and other columns, generally we entered through the home page to access the content referred to within the page, inside pages with the same page should focus on optimization, which Page also the contents page for each different set keywords, rules, almost like home, but the weight of the content is not home so high. Contents inside to visit Zhu Yi access Rukou and export, Rukou is that from the site into the office to the inside pages of 地方, they should smart convenient and direct unless Teshu do Libi Mian open the page within the page Zaidan Chu's way may result Ke Hu visit barriers, will cause difficulties for search engines to check. Means within the pages of exports go through the rest of the content of links to general in page, side bar, the bottom of the other positions can be, you can use the proct section, the site recommendation, the site posted so hot compared the situation to guide clients turn to hot, or we want our customers Browse places.
3, static website, the most primitive of the site is static pages, such as home page is index.html such a format, but then so Jianzhan introced asp php code, web site information generated to improve the speed and rece hardware site the burden is to use dynamic display mode, the benefits of this model is able to promptly to website featuring a dynamic, article, the release of the user dynamic Deng displayed, but do not generate html article, this article is a virtual exhibition methods , we see the contents of the existing network it does not need the hard drive directly, but through asp php code dynamic display. This client is no problem here, and very quickly and very convenient, but the search engine seems very strange, such as index.asp? Jas = 1453 such a format, search engine do not think it is an article that is a code only, so will affect your. Of course such a situation better and better, as Google is basically dynamic documents included with the almost static. In order to better meet the search engines love, we can only articles written in static, and static files to increase hard disk space, relatively speaking, and reading the volume will increase if the burden on the server. So there may need to have lost its right. As a result, they proced a pseudo-static technology, is to index.php? Main = 1234 file in this format through the code disguised as 1234.html this format, in fact, the format of the article itself has not changed, have not really generate static documents, but in the search engine seems this is a static file.
The fourth problem is that search engine optimization, in fact, about the contents of the above are related to search engine optimization related, it can also cross references, search engine optimization website stand apart from the optimization, the most important or from outside the optimization is outside the chain of promotion, through the introction of external links to the site a powerful impetus for the site added more value. Extra chain There are many ways, the most primitive is the Links, links can also add some traffic, you can log a number of navigation site, you can post on the forum in a number of popular son blog, to open sub-stations. Of course the main problem is traffic should lead to his Web site to allow more people to visit your site. Search engine optimization is characterized by employing the mind can not be considered, but according to search for the robot to consider the issue of access methods, robots like the place to go if you have more to go, send posts son, writing articles Some big portals forum search engine to crawl a few minutes almost, that if the operation well, your site will soon give search engine found under the principle of relevance!
Fifth, the site of use and management optimization, why this is also a suggestion? Because our website is aimed at building up the use and management of people, if they do not optimize them, no matter how good the site is useless We know that if a person registered a user name when you through the steps 4-5 until you can, maybe he will leave the site directly closed. However, if too easy to register, no restrictions, then quickly turn into garbage post, post the machine's paradise, so we have to optimize the use of, reasonable control the time of registration, registration later use to make management a fast and convenient. Management functions in a comprehensive, timely feedback to management staff to effectively control the website content and user navigation rights, etc.. . . These can only be set different for each site, but optimized well, the site's success is also very important.

2、建立英文网站怎么做？又如何去优化

这里说到的英文网站的优化，主要是针对英文网站在谷歌的优化。
要做好英文网站的优化，必须先了解一下整个网站建设的流程
以上流程既然已经清楚了，现在就来看下网站优化应该从那几个部分着手。
英文网站不可缺少的六个部分优化
1、Home Page （首页）
首页的作用是吸引用户注意。首页决定了用户是往下点还是关闭窗口，务必保持整洁、清爽且内容明确。
如果网站提供的是一个Web服务，切忌不要强迫必须先注册，这等于是把用户赶跑。
如果网站是销售产品或服务的话，首页应该包括这些信息：你在卖什么，产品/服务给用户的价值，信用保证，在线客服。
2、About us （关于我们）
这个页面是建立网站的信任度的，也是整个网站第二重要的页面了。首次登录网站的用户经常点击“关于我们”的页面，例如：在完成订单前，进行注册前都需要全面了解你的公司。
千万不要把这个页面用一个模板来凑合，诚实地将网站拥有者的私人信息、为什么建这个网站、建站的背景及目的是什么等信息表明清楚将获得更多的信任。具体包括：公司的地理位置，建立时间及公司规模模式，最直接的联系方式（当然，“联系我们”页面将会更详细）等。
3、FAQ （常见问题问答）
当用户浏览首页及阅读了关于我们的内容后，不一定对你的产品/服务完全弄明白的时候，他们往往去找FAQ页面。如果没有的话，你可能就失去了他们。
FAQ页面最简单的目的就是回答用户反馈（潜在）的重点问题，更好地说明网站。
4、Privacy Policy （隐私保护）
这个环节看起来很不起眼，但毫无疑问是必须的，你甚至可以使用一份标准的模板。用户一般不会专门去阅读，而是与产品/服务联系起来阅读。
5、Terms and Conditions （条款声明）
不要忽视它，它可以保护你。尽可能详细点，有可能的话找个律师代你写内容，也可以模仿与你站点相似的声明，一切都是为了少吃官司。
6、Contact us （联系我们）
为了加强信任感，这个页面也不要做的太懒了，至少包括你的联系方式的一种（如：手机号、邮件地址、即时通、在线客服），并且保证这些联系有效并能即时得到回复。
工具/原料英文网站优化需要用到的几个比较好的工具
1、seobook英文关键字分析工具
2、wordtracker
有免费试用的版本。也可以购买，对关键字研究有非常大的帮助。
3、Google 网站管理员中心
4、Yahoo Site Explorer 可以很好查询网站页面数和英文外链接
5、seoquake

3、英文网站如何做SEO优化？

英文网站做SEO优化需要做到站内推广，站外优化，

站内主要包含：代码优化，比如alt标签，网站结构布局要合理，面包屑导航是否完善，网站新闻要定期更新，保持一个持续更新的状态的话，谷歌才会不断来抓取网站内容；

站外主要就是第三方链接，国外网站的论坛，相关行业目录，黄页等；一些B2B网站信息发布，另外就是国外的社交平台，比如Facebook，twitter，pinterest，google+等，不同社交媒体所对应的要推广的网站类型不同

另外，除此之外可以额外做一些付费渠道的推广，比如谷歌竞价，Facebook广告来吸引足够多的粉丝

英文网站优化其实跟中文优化的做法大同小异，详细可以参考下实战密码那本书

4、英文网站如何做SEO优化

英文网站做SEO和中文的是一样的，英文站主要优化的是谷歌，关注好谷歌排名就行了
英文网站优化，对于你的关键词选择，建议如下几点:
1、使用谷歌的关键词选取工具，精准的选择产品核心关键词
2、可以分析竞争对手的网站关键词，看看他们是怎么选择关键词的
而至于你说的优化，只要网站做好了，内链、外链，都正常的做就可以了

5、英文网站优化和中文网站优化有什么区别？

1、中文SEO优化与外语SEO优化的方法原理都是相同的，因为百度也是学谷歌的。
2、中文SEO优化的关键词是中文，外语SEO优化的关键词是英文。
3、中文SEO优化比外语SEO优化更容易。

6、英文网站SEO优化如何选择网站关键词

夫唯老师说过具体可以从下面几个角度获得参考和灵感：
第一，最重要的，从客户的角度考虑，他们搜索你的产品时将使用什么关键字(可以问问您的客户和销售人员)。
第二点：看看同行、竞争对手的网站是用的什么关键字，从而得到启发和灵感。
第三点：控制关键词数量和频率，每个页面中的同一个关键词出现频率控制在3次左右，保证关键字密度合理，搜索引擎也会认为该页主题明确，切忌堆砌关键词，早晚会饮鸩止渴得不丧失。
第四点：英文关键字可以采用搜索引擎overture的著名工具Keyword Suggestion Tool对这些关键字组进行检测，可查看你的关键字在过去24小时内被搜索的频率，最好的关键字是那些没有被广泛滥用而又很多人搜索的词。中文工具可以通过Google提供的Keyword Sandbox工具进行关键字匹配和扩展。

7、英文网站如何要做好SEO优化

英语SEO优化和中文SEO优化还是有点不一样的，光是语言这一关，就特别的难过。那么我们如何做好SEO优化呢？
1.创新
SEO优化最重要的还是创新。因为搜索引擎都普遍喜欢新的东西，这样被搜索引擎搜索到的几率就会增大，被收录同样就会提高文章的点击率从而提高网站点击率。
2.吸引眼球
SEO优化的文章内容如果有有趣新颖的文章也会吸引更多的读者去浏览和阅读，相比于从小就开始接触的中文文章，英语文章更需要后天的积累和提升。平时多看看英文书籍，了解外国人的思维和文化是必不可少的过程。
3.有自己的思路
SEO优化的时候要注意拓展自己的思路。中文文章也是如此，一般SEO优化文章都是按照所给的关键词进行拓展，有时候一个关键词就要写出十几篇文章，这对于做SEO优化的人员来说是有一定挑战的。
4.避免资源枯竭
文章写多了肯定会有才思枯竭的时候，也会遇到千篇一律的状况，而这就是我们做SEO优化的需要克服的一个方面。当遇到这种情况的时候，可以在搜索引擎上搜索相关关键词拓展，多找一些相关信息，多积累一些素材，这样你的思维就会渐渐被打开。
5.SEO优化内容不要过于单一
不要局限于搜索英文的相关资料，你也可以在一些中文网站上面搜索，这样不仅扩大的搜索的范围，资源广泛，也有利于你拓展自己的思维。但是不要纯粹的用一些翻译软件为了图方便和节省时间，有自己想法和思维的文章才会活起来，才会被更多的人发现和接收。

8、英文网站的seo优化怎么做

英文网站做SEO和中文的是一样的，英文站主要优化的是Google，关注谷歌排名就可以了
英文网站优化，对于你说的关键词选择，建议如下几点:
1、使用谷歌的关键词选取工具，精准的选择产品热门关键词
2、分析下竞争对手的网站关键词，看看他们是怎么选择关键词的
而至于你说的优化，只要网站做好了，内链、外链，都正常的做就可以了

9、英文网站站内SEO优化如何做到极致

文站主要优化的是Google,关注谷歌排名就可以了 英文网站优化