1、急求一篇網路營銷英文文獻 20分跪求
In marketing-based Web site building, content strategy is the key focus. Excellent very good website content can enhance the user experience, thereby enhancing the conversion rate of users. Good site content and excellent web site What is the difference between the content?
Good content is based on each page to reflect the site's overall visibility. It encourages the user and provide the best means of navigation. It maintained the same theme and will increase with the passage of time the internal link. Excellent site with good site content with all, but a higher conversion rate. It is action-oriented, encouraging users to buy, to get more information, news group subscription, or determine the date for an appointment.
Excellent site content development must follow from the good - better - best of the optimization process, from the very beginning to understand site content to attract users and search traffic is. Need to know keywords and key phrases in the mainstream search engine optimization how to obtain a position, you need to spend some time the key word analysis of the current study to ensure that you lock the optimal keywords and key phrases.
To seek the development of the instry trends and show what goods and services is the best search engine of choice and the lowest conversion rate. We had to consider what procts and services to provide the highest interests of the pages according to your good, good, it is best to optimize the classification, and the content of these pages in actual analysis. To their own Web pages and other pages rank better compared to the ultimate goal of these phrases words. To create a simple checklist of the target keywords and key phrases in the title tag, the site navigation
, Of images. To do so, you can evaluate your keywords and key phrases in a particular site page how how well and to provide optimization opportunities.
Now, the Internet has many free and fee content analysis procts. Content analysis procts can also help us to clear the search engine rankings or no role in the conversion of words and phrases. To the specific page of all the words assessment, is satisfied that the bold text, headings, such as the location of prominent recurring keywords and key phrases. To all the key word density and frequency of assessment, but also understand not only depend on keyword density search engine ranking optimization to obtain results.
If you are in accordance with the good - better - the best order to optimize website content, you may have accumulated a lot of elements of the list. Through business activities, these tasks have been carried out in accordance with to optimize the content. First of all, to consider means to enhance the use of technology, as well as site navigation or create a new image of the target link may take some time for programming. Optimization techniques are usually elements of the overall search on the site to enhance visibility play a role, not only within a web site, especially if you want to clear obstacles, especially the search link.
Next, it is necessary to go to web site template, especially when the lack of title tag sequence or a substitute image, the headline on the need to improve the keyword density. Of course, you can at the same time in practice working on the text. Theoretically, you have the time to carry out elements of each page changes and to assess the results. In this way, you can enhance the elements of each page to optimize the website in the main search engine awareness of the importance of visibility. If you improve your site visibility on search engines and marketing your business priorities, you need to move quickly and, if possible, to be modified.
In short, it is necessary to understand the adjustment of each of the site will learn more about the site content to optimize the overall impact of the project. To remember the results repeated to assess the comparative ranking and conversion optimization on the ongoing work you have played the largest role.
2、急求一份關於網路營銷的英文文獻！可追加高分！
1 [America] Philip Kotler. Mei Ruhe et al. Marketing management. Beijing: Renmin University of China press, 2002
2 Zhao Naizhen, editor in chief. Beijing: China Labor and Social Security Publishing House, 2003
3 [America] Bud Smith et al. Wang Sining et al. Online marketing guide. Beijing: Electronic Instry Press, 2000
4 [America] Martha McEnally. Yuan Ying et al. A case study of consumer behavior. Beijing: Tsinghua University press, 2004
5. Edited by Liu Hongqiang DELL marketing. Beijing: Economic Science Press, 2003
6 Du Minghan ed. marketing knowledge. Beijing: China financial and Economic Publishing House, 2002
7. Sun Bingshen., editor in chief of enterprise marketing practice. Beijing: Earthquake Press, 1999
8 Fan Mingming ed. marketing. Beijing: Science Press, 2004
9 Lan Ling editor. Marketing science. Beijing: The Open University of China press, 2000
10 Fan Mingming, editor in chief. Marketing and planning. Beijing: Chemical Instry Press, 2003
11 Peng Chunxian, editor in chief. Network marketing. Beijing: Higher Ecation Press, 2003
12 Mei Shaozu, et al. Network marketing. Beijing: People's Posts and Telecommunications Press, 2001
13: money etc. editor. Network marketing. Beijing: Higher Ecation Press, 2004
14 Liu Guangfeng, et al. Actual network marketing - theory and practice. Beijing: Tsinghua University press, 2000
15 P - M - this Noel Qiao Huicun et al. Marketing research. Beijing: CITIC publishing house, 1999
16. Philip, Kotler. The introction to marketing. Beijing: China Press, 1998
(17) the J.Cataudella, B.Sawyer, D.Greely., Sun Xin et al. Online store marketing guide. Beijing: Tsinghua University press, 2000
18 Qu Peng ed. network marketing. Second ed. Beijing: Higher Ecation Press, 2004
19 Feng Yingjian. Network marketing foundation and practice. Beijing: Tsinghua University press, 2004
20 Qian Xuchao Wang Qun edited. Network marketing and management. Beijing: Peking University press, 2002
21 Shang Xiaochun, editor in chief. Network marketing planning. Nanjing: Southeast University press, 2002
22 Zu Qiang Li Yuhong et al. Network marketing. Beijing: Tsinghua University press, 2004
23 Lv Yingbin Jie Wang Chu editor. Analysis of network marketing case. Beijing: Tsinghua University press, Northern Jiaotong University press, 2004
24 travel, Zhao Yan, editor in chief. Network marketing. First edition. Beijing: China material press, 2002
25 Liu Xinggen ed. modern enterprise marketing. First edition. Beijing: economic management press, 1997
26 Ma st. Local marketing. First edition. Beijing: enterprise management press, 2003
27 Luo Li ed. modern marketing strategy. First edition. Beijing: Modern Press, 1998
28. Marketing knowledge. Marketing knowledge. First edition. Beijing: China financial and Economic Publishing House, 2002
29 Chen Fang ed. the diagnosis of enterprise disease. First edition. Beijing: China Economic Publishing House, 1999
30 Fang Guangluo, ed. marketing. Second ed. Dalian: Dongbei University of Finance and Economics press, 2003
31 Kong Weicheng Chen Shuifen edited. Network marketing. Beijing: Higher Ecation Press, 2002
32. Xue Xinguang. Network marketing. Beijing: Electronic Instry Press, 2003
33 Shen Fengchi, editor in chief. Beijing: Tsinghua University press, 2005
3、急求一份關於網路營銷的英文文獻及翻譯
一、網頁策略
A, web strategy
在網路市場空間企業的網站即代表著企業自身的形象。因此必須:
In the network market space enterprise website which represents the enterprise's own image. So you must:
1．搶占優良的網址並加強網址宣傳
1. Take good website propaganda and strengthen url
2．精心策劃網站結構
2. Carefully planned site structure
3．花大力氣維護網站
3. Maintaining a website great effort
二．產品策略
2. Proct strategy
1． 企業可以通過分析網上的消費者總體特徵來確定最適合在網上銷售的產品。
1. The enterprise can through the analysis of online consumer's overall characteristics to determine the most suitable for online sales of procts.
2． 產品的市場涵蓋面要廣。
2. The proct was much broader coverage of the market.
3． 與客戶直接交流,為其提供個性化的服務。
3. Communicate directly with customers, providing personalized service.
三．價格策略
3. The price strategy
1．企業可以開發一個自動調價系統，同時還可以開展市場調查，以及時獲得有關信息來對價格進行調整。
1. Enterprises can develop a automatic adjustment system, at the same time can also carry out market research, and access to relevant information to adjust the price.
2． 開發智慧型議價系統與消費者直接在網上協商價格。
2. The development of the intelligent negotiation system and consumers directly to negotiate prices on the Internet.
3．企業可開誠布公的在價格目錄上向消費者介紹本企業價格制定程序，促使消費者做出購買決策。
3. Enterprises can open in this enterprise from concept to consumer prices in the catalog are proceres, prompt consumers to make purchase decisions.
四．促銷策略
4. The promotion strategy
1． 網路廣告是目前較為普遍的促銷方式。
1. Online advertising is the common way of promotion.
2． 利用網路聊天的功能開展消費者聯誼活動或在線產品展銷活動和推廣活動。
2. The using function of network chat, the consumer fellowship activities or online proct exhibitions and promotional activities.
3． 與非競爭性的廠商進行線上促銷聯盟。
3. The online promotion alliance with non competitive vendors.
4． 將網路文化與產品廣告相融合，藉助網路文化的特點來吸引消費者。
4. Network culture and the integration of proct advertising, with the characteristics of network culture to attract consumers.
五．渠道策略
5. The channel strategy
1． 結合相關產業的公司，共同在網路上設點銷售系列產品。
1. Combining with the related instry company, second-hand sale series of procts on the Internet.
2． 在企業網站上設立虛擬店鋪。
2. In the enterprise to set up a virtual store on the website.
3． 可直接利用電子郵件進行線上購物，也可通過劃撥電匯付款，由企業通過郵局郵寄或送貨上門進行貨物交割。
3. Can be directly use E-mail for online shopping, also can through the transfer by t/t payment, by company to delivery goods by post mail or door-to-door delivery.
六．網路營銷的顧客服務
6. The network marketing customer service
通過實施互動式營銷策略，提供滿意的顧客服務正是許多企業網路營銷成功的關鍵所在。網上顧客服務的主要工具有電子郵件、電子論壇，常見問題解答等
Through the implementation of an interactive marketing strategy, to provide satisfactory customer service is the key to the success of many enterprises network marketing. The main tool of customer service online email, electronic BBS, FAQ, etc
4、求一篇關於網路營銷策略的英文文獻,英文要一萬字左右. 在線等,謝謝~
好難哦 去谷歌吧，搜下
5、急求關於網路營銷方案 外文文獻
外文文獻有，但翻譯沒有，翻譯得靠你自己了，如果需要回復郵箱地址即可，希望能滿足你的需要，能幫到你，多多給點懸賞分吧，急用的話請多選賞點分吧，這樣更多的知友才會及時幫到你，我找到也是很花時間的
6、網路營銷英文文獻
請你留下個扣扣，發給你
7、有沒有關於網路營銷的英文原文文獻，不要中譯英的那種，急！
http://www.answers.com/topic/internet-advertising
這是個講網路營銷的網頁，在reference部分，有參考文獻，自己去看一下吧
8、能給我發一份網路營銷相關的英文文獻和翻譯么？
你好，收到了你的問題。
這方面原版外文的文獻有，中文文獻也有，不過帶翻譯的基本上找不到，即使有也是要付費的。我已經發幾份相關文獻給你了。